Enterprising Floriana turns everyday chores into businesses

“I saw an opportunity to provide convenient, affordable and dependable services that make people’s lives easier.”

That was the thinking behind Floriana Shikesho’s decision to launch three businesses, she told Careers.

Now 25, the Namibian entrepreneur runs Deep Sparkle Cleaning Services, Sparkle Deep Laundry Services and Izel Creations.

She recognised that many people need help with everyday responsibilities, while others seek professional support to organise memorable celebrations. Spotting gaps in the market for reliable cleaning, laundry and event services, she set out to fill them with a focus on convenience, creativity and quality.

“My goal is not just to offer a service but to give clients peace of mind and a positive experience,” she said.

Her businesses aim to meet the needs of households, businesses and individuals across different sectors.

Deep Sparkle Cleaning Services provides cleaning solutions for homes, offices, flats and event venues, while Sparkle Deep Laundry Services offers washing, ironing, folding,  collection and delivery services.

Izel Creations focuses on event planning, coordination and decoration for occasions ranging from birthdays and bridal showers to graduations and corporate functions.

Attention to detail

Delivering reliable, quality service is a key priority.

Through attention to detail, effective communication and an understanding of clients’ needs, Shikesho aims to ensure that each service delivers value for money.

However, establishing and growing the businesses has not been without challenges.

Access to funding, resources and the need to build a reliable customer base have presented obstacles. Shikesho has responded by managing costs carefully, working with available resources and continuously seeking ways to improve her services.

Looking ahead, she aims to expand all three brands, invest in professional equipment, secure larger commercial contracts and develop a well-trained team. Employment creation and skills development also form part of her long-term vision.

“Entrepreneurship should not only be about personal success. It should also be about creating opportunities for others,” she said.

For Shikesho, building sustainable businesses goes beyond financial success. She hopes to establish recognised brands that contribute to Namibia’s economy and provide opportunities for young people.

Her message to aspiring entrepreneurs is to start with what they have, identify a need and remain consistent.

“Dream big, start small, remain consistent and never stop believing in what you can build.”